Dubai Autodrome has announced
that the UAE Touring Car
Championship will be sponsored by
Yellow Hat for the 2008/2009 season.
At the same time Talkabout
Media are to produce highlights television
packages of each National Race
Day, this forthcoming season, which
will be aired on a number of major networks
- a list of these will be made
available in due course.
Yellow Hat has committed to title
sponsorship of the UAE Touring Car
Championship and along with Dubai
Autodrome have common ground to
develop the Touring Car concept which
provides a strong promotional platform
for Yellow Hat in the UAE. Big
winners with these new developments
are the competitors who will benefit
from the added professionalism injected
into the sport with the advent of
Yellow Hat's involvement and television
coverage.