Auto Trader News - The Number One place for the Ultimate Petrolhead Fix

Jaguar dropped
Jaguar losing "Jaguar" badge


Jaguar

The new owners of Jaguar are contemplating dropping the ‘Jaguar’ off their cars. Where present Jaguars have Jaguar written on them, future cars will have a logo of the leaping cat. "Eventually we will take the name off and just leave the leaper," said Ian Callum, head of Jaguar design. "When people see the XF they won't know what it is, so they will look for a name badge. That's why we've left it on, but put the leaper there as well.”

DISCUSS

BROWSE BY CATEGORY

Like this? Check these out...

Ferrari Superfast

The Ferrari 812 Superfast: Geneva world premiere for the new, extreme performance V12 berlinetta Keeping the V...

Aston Martin Hypercar

Aston Martin announces AM-RB 001 technical partners    Prestigious roll call of world-leading techn...

BMW M4

Wheely great way to freshen up your M4. BMW M4 with striking rims in 20” & 21” by Schmidt Revo...

VIDEO: Sardar Cars

66K views on Facebook. This video was uploaded to Auto Trader Facebook Page and has received the mos...

Rolls-Royce Motor Cars

End of the line for Rolls-Royce? Has this flavour of the Phantom outstayed its welcome or would you like to se...

Recommended cars for you

Jaguar F-Pace

  • 240,000 AED
  • 2017

Jaguar XF

  • 107,000 AED
  • 2015

Jaguar F-Type

  • 349,950 AED
  • 2015

Jaguar XJ

  • 165,000 AED
  • 2015

Jaguar XJ

  • 149,000 AED
  • 2015
View all