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Are you a Soul man?


Surely it should have been the Seoul?

Kia, the Korean auto manufacturer that is speeding up its market share with some great cars have launched their latest Kia Soul.The rejuvenated and restyled Kia Soul was unveiled at Dubai Festival City during the ‘KIA on Tour Roadshow event,’ aiming to inject new spirit into the UAE’s hatchback market.

The all-new Kia Soul has been completely redesigned and upgraded. A new touch is owners having the flexibility of personalising their vehicles with an array of options. In addition to a choice of alloy wheel sizes and configurations, a new SUV Styling Pack has been made available, helping the vehicle stand out from the crowd with piano black bumper garnishes, side skirts, wheel arches and a black painted roof. Kia says that the all-new Kia Soul offering will breathe new life into the UAE’s hatchback sector.



“The new Kia Soul is a marked improvement over its previous incarnation. With respect to its outward appearance, the Soul is the first Kia model for which the roof can be ordered in a contrasting colour, so the model marks an important styling milestone for us as a motor manufacturer,” said Mohammed Khader, President of Al Majid Motors Co, KIA. “But its improvements go far beyond the mere cosmetic. The entire vehicle has been redesigned, including its platform, body and interior. The all-new Kia Soul may share the same shape that proved to be such a selling point for its predecessor, but it is an entirely different beast in terms of construction, refinement, performance and safety,” he added. 



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